Job Description
Job Description :
Top Assets:
The role is responsible for leading and delivering critical components of Indian Innovation Agenda as well as Strategic Initiatives – specifically focused on Craft Co.
This includes:
Responsible for envisioning, creating and executing long-term innovation strategies that drive new occasions, recruit consumers or drive brand love for Craft Co. Strategy development and concept creation must be grounded in deep consumer, culture, category and business insight Ability to lead product commercialization with supply, local India market teams and global teams for international launches, utilizing a deep understanding of Supply and Technical processes Brilliant consumer judgment and flair that drives strong launch planning and marketing development. Drive synergistic thinking in product creation and marketing execution-allowing for seamless and compelling in-market launches and ongoing execution Fantastic relationship building, deep collaboration and effective communication to inspire brand partners and key stakeholders behind innovation agenda
Qualifications and Experience Required:
Job Description :
Top Assets:
The role is responsible for leading and delivering critical components of Indian Innovation Agenda as well as Strategic Initiatives – specifically focused on Craft Co.
This includes:
Responsible for envisioning, creating and executing long-term innovation strategies that drive new occasions, recruit consumers or drive brand love for Craft Co. Strategy development and concept creation must be grounded in deep consumer, culture, category and business insight Ability to lead product commercialization with supply, local India market teams and global teams for international launches, utilizing a deep understanding of Supply and Technical processes Brilliant consumer judgment and flair that drives strong launch planning and marketing development. Drive synergistic thinking in product creation and marketing execution-allowing for seamless and compelling in-market launches and ongoing execution Fantastic relationship building, deep collaboration and effective communication to inspire brand partners and key stakeholders behind innovation agenda
Qualifications and Experience Required:
- Are you ready to sell a dream A dream where the future of bespoke Indian Craft Beverages comes alive
- Are you a dream starter Are you willing to hatch your next new idea to appeal to consumers ever evolving needs
- Are you willing to undertake a journey of creation, uncertainty, and growth
- Are you someone who is relentless in the face of failure And, are you the one who keeps calm and moves on
- Are you someone who is delighted by the epicurean while taking the time to appreciate the no-nonsense
- Are you someone who oozes passion for craft
- Can you evangelize
- And, finally, can you turn dreams to reality And, do you have the resolve to make that dream come true
Key Stakeholders:
- CEO India, CMO India, CFO India, Head of Sales India, Global Head of Innovation, Head of Innovation India, Whisky Makers of Diageo
- This role reports directly to the VP of Innovation & R&D as a key thought and business leader within the group.
Management of key stakeholders across both local and Global teams to ensure engagement leading to successful Category/Craft Innovation project delivery across
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